Star heroes often stick to a formula and never dare to come out of their safe zone and experiment with their film choices. This is very commonly seen in the case of many star heroes in the South Indian film industry, especially in Telugu. They claim that their fans won't accept if they experiment with their films.
Take the case of Ajith's Nerkonda Paarvai. The movie is an official remake of Hindi film Pink. This is the first time Ajith came out of his comfort zone and made a socially relevant film. The film has a strong message and is being received extremely well by the audience. Ajith's stardom has helped the movie to reach a wider section of audiences.
In Tollywood, Nagarjuna came up with Manmadhudu 2 which was promoted as a clean comedy entertainer. But after the release, it turned out to be an adult comedy filled with double meaning jokes. Audiences blatantly rejected it and made it a flop. These two films are perfect examples for all the star heroes and it is high time for them to retrospect their choices and make films that will suit their age.