Hot Topic: Sukumar's brilliant 'usage' strategy!

Mon Jul 17 2017 18:58:13 GMT+0530 (IST)


Can you expect celebrities like Ram Charan, Vamshi Paidipally, Chandoo Mondeti, Surrender Reddy, Sudheer Verma, Satish Vegnesna, Anil Ravipudi and several others on one stage? Well, if it is a Dil Raju production or any other big hero's movie one could have expected such attendance but all these have come for a small film's audio event and just for the producer, Sukumar.

Even though Sukumar only directed few films in his decade long career, the impact of his movies has been strong and many respect him for his talent. So, Sukumar too use that respect in the celebrities for promotions without any second thoughts. With so many talking about his new production, Darshakudu, the movie starring his elder brother's son, Ashok and directed by his friend and associate, Hari Prasad Jakka, gained huge name and buzz among the Industry Insiders and public as well.

All of them present at the function talked beautifully about the film, Sukumar and their association with him. Also, Sukumar too praised them for their humility and respected them. He already made Jr. NTR, Rakul Preet Singh talk about Darshakudu and now, with Ram Charan promoting it, the movie clearly gained enough buzz in the audience. With impressive trailer and audio, the movie seems to be creating positive waves and we think that many can learn from the 'usage' strategy of Sukumar for their film's promotions too!