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Nandamuri Hero incurs over Rs 10 crore loss

By:  Tupaki Desk   |   28 July 2013 10:01 AM GMT
Nandamuri Hero incurs over Rs 10 crore loss
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Kalyan Ram has turned into a Ghajini Mohammad of Tollywood. Despite repetitive failures, our Nandamuri Hero isn't giving up his dream to establish himself as star in the Industry.

The much-hyped 'OM 3D' bombed at the Box Office because of its poor execution and the exhibitors have been already removing it from the screens in the second week itself. By the end of first week, this so-called first 3D action film in the country managed to collect just Rs 5.49 crore and the the full run share willn't be crossing at least Rs 10 crore for sure.

The actual budget of 'OM 3D' is Rs 25 crore. However, Kalyan Ram who is also the producer of the film didn't pocket more than Rs 15 crore, including Theatrical Rights, Satellite rights and Music Rights. The only reason behind the huge loss is that 'OM 3D' is a cost failure project. Kalyan Ram has invested much more than the business his films would normally do and ended up incurring losses. Our Heroes are yet to learn from the 'cost failure' mistakes!

OM 3D First Week revenue (share):

Nizam - Rs 1.74 crore; Ceded - Ra 1.16 crore; Vizag - Rs 63 lalks; Guntur - Rs 59 lakhs; East Godavari - Rs 44 lakhs; West Godavari - Rs 38 lakhs; Krishna - Rs 32 lakhs; Nellore - Rs 23 lakhs.