Inside Talk: Dacoit Producers Milking Profits Already?

Talented actor, Adivi Sesh is one of the most consistent heroes in Telugu cinema and he has the reputation of coming up with well made films one after another. He is back on the job with his latest film Dacoit, which released last weekend.

The fundamental point that must be noted here is that the market value of Sesh has seen a steady rise, reflecting the audience's growing trust in his cinematic choices. Dacoit has been great example for his strong market and smart marketing.

According to the latest inside talk, the Sesh film entered profit zone in just 3 days with a huge collection of Rs.40 crores gross worldwide. The bilingual project was smartly planned, securing a major portion of its Rs. 65 crore budget through various non-theatrical avenues before hitting the screens.

By recovering 48 crores from digital and satellite rights, the film required only Rs. 17 crores from its theatrical run to reach a safe zone. The producer is now of the opinion that the film easily surpassed this target, bringing in over Rs. 40 crores gross worldwide in three days.

Dacoit has officially crossed the break-even point, securing steady returns for its distributors. The film is a profitable venture for everyone involved, further establishing Sesh's reliable box office presence.

Produced by Supriya Yarlagadda, Suniel Narang the movie is looking at a long Summer season box office run as family audiences and youth are flocking to theatres. The responsibility is now on stage to come up with more quality films in the near future, as a lot more is expected of him.