Raaka: One Year Long Promotional Plan Coming

After becoming a pan-India superstar with the “Pushpa” franchise, Allu Arjun is looking forward to making it bigger with his upcoming fantasy actioner “Raaka” which is being crafted by none other than Atlee. The film is being filmed in Mumbai and Canada, and it will have huge VFX as it has different creatures and a unique fantasy setup inside. Here’s another interesting piece of news coming.

Reports are coming that exactly a year before the release, the promotions of “Raaka” will begin. While the posters are already released, they will be promoting the movie aggressively for over 9 months from now, before the film announces the release date. Sitting with his PR agency from Mumbai, Allu Arjun is said to have carved out this plan, and producer Sun Pictures want to promote this massive promotional blitzkrieg.

That said, Raaka boasts a lot of star cast including that of Deepika Padukone, Rashmika Mandanna and Janhvi Kapoor. Once the promotional material like songs, teasers, titbits keep coming, they say that the audience will get submerged in the new world being created. Fans are also eagerly waiting to find more updates about Raaka from the team.