Why will they buy Baahubali for 30 cr. now?

Update: 2017-04-14 06:55 GMT
The release date of 'Baahubali: The Conclusion' is approaching fast.  We'll know why Kattappa killed Baahubali in just two weeks.  Meanwhile there is a news doing rounds regarding satellite rights.  The people who heard this news already are expressing their doubts that "Didn't they sell Baahubali satellite rights before ?

The latest reports suggest that a popular entertainment channel has acquired the 'Baahubali 2' satellite rights for a whopping 30 crores.   The management of this channel has been changed recently.  But surprising thing is that.. the channel said to have already acquired  Baahubali 1&2 parts for 20 crores when 'Baahubali' was released.  This news has already been confirmed by the top management of the same channel.  In such a scenario, why will they buy 'Baahubali 2' for 30 crores now?  It is really surprising.  Whether they have acquired Baahubali 1 & 2 in the past or they have bought Baahubali 2 now?

Whatever be the case, 'Baahubali' team is trying so hard to bring hype on the film by releasing daily updates.  We will come to know the impact of these updates on April 28. 
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