We all know that our film industry is hero-centric. The theatrical rights, satellite rights.. take anything, it will depend on the hero's market. But still, there are directors who make a difference when it comes to the pre-release business of a film. Tollywood director Boyapati Sreenu joined that league now.
It is known that Boyapati is awaiting the release of his latest film 'Jaya Janaki Nayaka'. This is the first time that Boyapati worked with a young hero. But still, the producers invested hugely in the film. Many people were skeptical whether Boyapati film can do such a pre-release business. Contrary to the general opinion, JJN is getting wonderful business offers. According to the latest buzz, Maa TV acquired Telugu version satellite rights of JJN for Rs.5 crores. On the other hand, Sony Network has acquired Hindi version rights for Rs.7 crores. Rs.12 crores from satellite rights is a huge deal for JJN.
It is known that Boyapati's last film 'Sarrainodu' registered thumping response for Hindi version in YouTube. That's the reason why they have invested huge amount on Hindi version. We have to wait and see how far JJN impresses the audience.
It is known that Boyapati is awaiting the release of his latest film 'Jaya Janaki Nayaka'. This is the first time that Boyapati worked with a young hero. But still, the producers invested hugely in the film. Many people were skeptical whether Boyapati film can do such a pre-release business. Contrary to the general opinion, JJN is getting wonderful business offers. According to the latest buzz, Maa TV acquired Telugu version satellite rights of JJN for Rs.5 crores. On the other hand, Sony Network has acquired Hindi version rights for Rs.7 crores. Rs.12 crores from satellite rights is a huge deal for JJN.
It is known that Boyapati's last film 'Sarrainodu' registered thumping response for Hindi version in YouTube. That's the reason why they have invested huge amount on Hindi version. We have to wait and see how far JJN impresses the audience.