Just 4 days after its release, Mahesh Babu's "Brahmotsvam" trailer has got close to 1.8 million views cumulative on Mahesh Babu and PVP Cinema's YouTube channels. We hear that this has upset the Superstar a little.
Actually these days, one needs to go virally into the minds of audiences with the teaser and trailer itself. Four months ago when Brahmotsavam teaser is release, it made only 8.5 lakh views, while Tamil teasers like Theri (1 crore) and Kabali (1.6 crore) are racing ahead on YouTube.
We hear that Mahesh asked his Promotion team (headed by Namrata) to properly push the videos into audiences such that there will be huge hype as huge stakes are involved in the film.
Actually these days, one needs to go virally into the minds of audiences with the teaser and trailer itself. Four months ago when Brahmotsavam teaser is release, it made only 8.5 lakh views, while Tamil teasers like Theri (1 crore) and Kabali (1.6 crore) are racing ahead on YouTube.
We hear that Mahesh asked his Promotion team (headed by Namrata) to properly push the videos into audiences such that there will be huge hype as huge stakes are involved in the film.