The promotions are playing the key role in the movie outcome these days. To increase the hype, the movie unit is trying to promote the movie based on their movie title. The team of Ravi Teja's latest release Nela Ticket is also following the same technique.
Recently female lead Malavika Sharma went to the theatres and sold Nela Tickets. She went to the Sandhya Theatre in Hyderabad Crossroads and sold 20 rupees tickets. She also posed to the camera by holding those tickets. We can say that the audience will definitely buy the tickets if the heroine herself is selling them but it is a known fact that she can't go to each and every theatre to do so.
Though Ravi Teja's re-entry movie Raja the Great became a hit, his previous movie Touch Chesi Chudu hasn't even grossed the collections of 5 crores. But the makers have sold theatrical rights of Nela Ticket for 22 crores. To collect this huge amount, it will be really tough for them. So, Malavika Sharma took a step up and is trying her level best in promoting the movie and also doing some glamour show. Let's see how far the collections will increase because of her hard work.