Why No Promotions for Nannaku Prematho?

Update: 2016-01-02 08:51 GMT
Barely 10 days ago, Makers of 'Nannaku Prematho' confirmed release on January 13th, 2016. However, Nothing much is happening in terms of promotions and even none of the unit members confirmed the release date during the audio event which was held recently. More or less, 'Nannaku Prematho' postponement is almost certain and even Trade Pundits confirm one of the two biggies will have to skip the Pongal race. Fans of Tarak will be disappointed very much if they were asked to wait till Jan end or February first half to have a blast in theatre.

Whereas, Makers of 'Dictator', 'Express Raja' and 'Soggade Chinni Nayana' have launched aggressive promotions already. As both 'Dictator' & 'Express Raja' were releasing on January 14th itself, There is heavy competition between the Producers, Distributors & Exhibitors for obtaining maximum screens.

'Nannaku Prematho' postponement will benefit all the other three releases. On the other end, The NTR starrer will also benefit with the move - i) It can't receive 1,000-plus screens if released during Pongal, ii) Revenue drop can be expected if cashed with other three films.
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