The official YouTube channel is like an example to know about the craze of an upcoming movie which is still on sets. After transforming a lot the record tracking has also become a digital version with the number of YouTube views and likes.
But it seems like the this is not going to apply for Megastar Chiranjeevi's upcoming movie Sye Raa Narasimha Reddy. Because as per the latest reports the makers have sold the digital rights of the movie to Amazon Prime for Rs. 30 crores. They have not only sold the film but also the trailer as well. So, none of the content about the movie will get released on YouTube. Even if someone copies it from Amazon and posts it on YouTube it won't be counted. So there will be no such thing as YouTube records for Sye Raa movie.
To know about the number of views the trailer or teaser got then only the Amazon Prime management can reveal it. Whatever they say will be the final call. Even the Amazon also wants the same. After Sye Raa, so many movies seem to follow this trend because no producer will ignore the money they are about to get. So, in terms of digital content, Sye Raa is going to create a new trend.