Producers who were unable to sell the Satellite Rights of their products prior to the release will have a tough time if the Box Office result wasn't encouraging. None of the Entertainment Channels will dare to invest huge amount on the Satellite Rights of a flop flick and its an open secret. These days, Producers have chosen a new plan to sell off the Satellite Rights of such duds.
As per buzz in film circles, Makers of 'Brahmotsavam' has announced a 'Buy 1 Get 3' Offer to capitalize on the demand. The channel which bids the highest amount for acquiring Satellite Rights of this Mahesh starrer will be able to receive both 'Varna' and 'Size Zero'.
PVP's 'Varna' and 'Size Zero' featuring Anushka and Arya in lead roles have bombed at the Box Office and hence there are no takers for Satellite Rights. So, The Producer is now planning to make good use of the craze for 'Brahmotsavam' to compensate at least few crores of loss. This is a clear idea indeed but where the Channels willing to dance to his tunes!
As per buzz in film circles, Makers of 'Brahmotsavam' has announced a 'Buy 1 Get 3' Offer to capitalize on the demand. The channel which bids the highest amount for acquiring Satellite Rights of this Mahesh starrer will be able to receive both 'Varna' and 'Size Zero'.
PVP's 'Varna' and 'Size Zero' featuring Anushka and Arya in lead roles have bombed at the Box Office and hence there are no takers for Satellite Rights. So, The Producer is now planning to make good use of the craze for 'Brahmotsavam' to compensate at least few crores of loss. This is a clear idea indeed but where the Channels willing to dance to his tunes!