The other day, the makers of RRR unveiled a new song from the film's audio album. The song is titled Etthara Jenda and it is a celebratory song with an energetic vibe. The song is now going viral on social media.
Incidentally, Rajamouli wasn't planning on releasing Etthara Jenda ahead of the film's release. He initially kept the song for the end credits.
However, in a last gasp move to fuel RRR's promotions, Rajamouli decided to unveil the song. Thus, he has given away the big surprise element from the film much ahead of its release.
Now, it is heard that this song will not be in the final cut. But we need to wait and see if that is the case or if Rajamouli will include it in the end credits.
"We thought of surprising you with this song at the end of the movie but we couldn't hold our excitement! Kicking off the countdown to #RRRMovie & uplifting your spirits with the joyful #RRRCelebrationAnthem" Rajamouli had previously tweeted.
Etthara Jenda is now being promoted as the magic of Indian cinema and it is being extensively reshared on social media. The song has clearly caught the attention of film lovers.
RRR is up for release on the 25th of this month. The film will have paid premieres on 24th March.
Incidentally, Rajamouli wasn't planning on releasing Etthara Jenda ahead of the film's release. He initially kept the song for the end credits.
However, in a last gasp move to fuel RRR's promotions, Rajamouli decided to unveil the song. Thus, he has given away the big surprise element from the film much ahead of its release.
Now, it is heard that this song will not be in the final cut. But we need to wait and see if that is the case or if Rajamouli will include it in the end credits.
"We thought of surprising you with this song at the end of the movie but we couldn't hold our excitement! Kicking off the countdown to #RRRMovie & uplifting your spirits with the joyful #RRRCelebrationAnthem" Rajamouli had previously tweeted.
Etthara Jenda is now being promoted as the magic of Indian cinema and it is being extensively reshared on social media. The song has clearly caught the attention of film lovers.
RRR is up for release on the 25th of this month. The film will have paid premieres on 24th March.