Rajnikanth and Akshay Kumar starrer 2point0 directed by S.Shankar has been long in production and the producers, Lyca Productions decided to promote the movie in a big way all over the world. According to that, a huge 100 foot tall Hot Air Balloon with life size images of Akshay Kumar and Rajnikanth in character will be displayed on the Balloon.
The Hot Air Balloon will fly at many Balloon festivals around the world and on 27th June, the Balloon will fly at Lake Hollywood, kickstarting the promotions of the film. "Lyca Productions takes the movie as a prestigious Hollywood production and we want to promote the film as one. We have spent 400 crores on the movie and we are planning to tie the Balloon on the Hollywood signage in Los Angeles as well," shared Raju Mahalingam, the producer of the movie.
The Balloon will fly in London, Dubai and Australia, also all over the major cities in India. For all the events, important cast members will participate as per the sources. The movie is a sequel to Enthiran directed by Shankar Shanmugam in 2010 and the director is quite keen to make it a franchise film. The sci-fi film is said to be the first of it's kind in Indian Cinema and will have Amy Jackson as a woman Andro Humanoid robot as per the sources.
Akshay Kumar will be playing the antagonist in the film and the sequences featuring him are said to be the major highlights of the film. The film has an interesting plot line of birds like Crows trying to take over the earth from the humans!
The Hot Air Balloon will fly at many Balloon festivals around the world and on 27th June, the Balloon will fly at Lake Hollywood, kickstarting the promotions of the film. "Lyca Productions takes the movie as a prestigious Hollywood production and we want to promote the film as one. We have spent 400 crores on the movie and we are planning to tie the Balloon on the Hollywood signage in Los Angeles as well," shared Raju Mahalingam, the producer of the movie.
The Balloon will fly in London, Dubai and Australia, also all over the major cities in India. For all the events, important cast members will participate as per the sources. The movie is a sequel to Enthiran directed by Shankar Shanmugam in 2010 and the director is quite keen to make it a franchise film. The sci-fi film is said to be the first of it's kind in Indian Cinema and will have Amy Jackson as a woman Andro Humanoid robot as per the sources.
Akshay Kumar will be playing the antagonist in the film and the sequences featuring him are said to be the major highlights of the film. The film has an interesting plot line of birds like Crows trying to take over the earth from the humans!