As per the Industry insider reports, Saaho scared local distributors and more so, distributors from other languages. While Pan-Indian dream of Telugu films is not entirely in danger, success of Sye Raa and RRR is a must.
While Saaho did prove that Hindi market is open for Telugu films, Tamil and Malayalam, Kannada areas are worrisome, now.
RRR has SS Rajamouli at the helm and he knows marketing techniques better than others. He has Baahubali producers to help and his Baahubali brand will guarantee big offers for RRR's huge budget recovery pre-release.
For Sye Raa, even though Ram Charan, Chiranjeevi planned to use the momentum of Saaho, to register their film Nation wide, shrewdly, the failure of Saaho, made things tricky for them.
In Hindi, the makers are happy that AA films Anil Thadani, Farhan Aktha are releasing the film. Ram Charan did not ask for any deal concretely and he is happy to see a big release in Hindi markets even with War in opposition.
But Chiranjeevi is known name in Tamil Nadu and Karnataka. So, he has expectations from the markets. But we hear that as Saaho failure scared several enthusiastic bidders, the rates are less, it seems.
Allu Aravind is taking up all the background works to get nice deals for the film and reduce the risk factor for Ram Charan, it seems. May be active promotions might help but makers are waiting for final look to have a solid lock on every content they can release, it seems.
While Saaho did prove that Hindi market is open for Telugu films, Tamil and Malayalam, Kannada areas are worrisome, now.
RRR has SS Rajamouli at the helm and he knows marketing techniques better than others. He has Baahubali producers to help and his Baahubali brand will guarantee big offers for RRR's huge budget recovery pre-release.
For Sye Raa, even though Ram Charan, Chiranjeevi planned to use the momentum of Saaho, to register their film Nation wide, shrewdly, the failure of Saaho, made things tricky for them.
In Hindi, the makers are happy that AA films Anil Thadani, Farhan Aktha are releasing the film. Ram Charan did not ask for any deal concretely and he is happy to see a big release in Hindi markets even with War in opposition.
But Chiranjeevi is known name in Tamil Nadu and Karnataka. So, he has expectations from the markets. But we hear that as Saaho failure scared several enthusiastic bidders, the rates are less, it seems.
Allu Aravind is taking up all the background works to get nice deals for the film and reduce the risk factor for Ram Charan, it seems. May be active promotions might help but makers are waiting for final look to have a solid lock on every content they can release, it seems.