Tholiprema Contest, Is It To Attract Family Audience?

Update: 2018-02-13 12:35 GMT
Tholiprema makers have come up with a contest to attract even more audience to the theatres.

The movie released on 10th February has become a huge success by collected 9 crores share from two days and even on Monday and Tuesday, with Maha Sivaratri, holiday, the movie is collecting good amount.

Overseas too, the movie buzz is strong and as the second weekend falls on President's day weekend, the movie is expected to go beyond one Million USD at the box office.

Well, the makers have announced the contest for all those people who got married to their first love. They asked them to send their videos to the team digitally, so that they can meet Varun Tej and Raashi Khanna.

This contest does seem like promoting the first love myth more among the young audiences and this should have been watched out before announcing the contest.

Promoting love or love marriage is encourage able but first love or second love seems to be completely wrong notion. Anyways, the makers are trying to reach out to family audiences as well with such contests as few more films are releasing on 16th, in their second weekend.
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