There are some crazy films releasing this Sankranti season and everyone are quite excited about it. There is a lot of hype surrounding them but what nobody is thinking is about the films that are coming after the Sankranti season.
There is a talk that most of the filmmakers are preferring to release their films directly on OTT platforms. They are apparently not thinking about wanting to get more profits but be in the safe zone instead. There is a chance that the film may lose its OTT business if it releases on big screens and gets negative talk.
So, many are preferring to sell their films directly on online streaming services so that they can recover their money and enter the safe zone immediately. This type of thinking is mainly visible in medium and small films as per sources. Let us hope this thinking changes in the coming days as releasing in big screens offer more to the audience.
There is a talk that most of the filmmakers are preferring to release their films directly on OTT platforms. They are apparently not thinking about wanting to get more profits but be in the safe zone instead. There is a chance that the film may lose its OTT business if it releases on big screens and gets negative talk.
So, many are preferring to sell their films directly on online streaming services so that they can recover their money and enter the safe zone immediately. This type of thinking is mainly visible in medium and small films as per sources. Let us hope this thinking changes in the coming days as releasing in big screens offer more to the audience.