Shankar is undoubtedly one of the maverick directors of Indian cinema and a director whom even big stars vie for.The latest update is that the satellite rights of his next film Ai have been sold to one of the leading television for a whopping amount.As per reliable sources, Jaya TV that was owned by Tamilnadu CM Jayalalitha has acquired satellite rights of Ai for a record price Rs 25 crores.
Many got wondered after realizing the news aof course there was a big reason begind the channels move to shell huge price on the satellite rights.
As per the agreement between makers and TV channel , Jaya TV can telecast the film after 100 days of its run. If the film can put up the expected run at the Box Office, it can be aired on television even beforehand.Moreover if any other regional channels wants to telecast the film they need to buy the rights from Jaya TV
Many Telugu producers are vying for the film with fancy amounts. According to reports Ai makers are demanding about Rs. 35 crores for the rights. According to reports eminent production house PVP films are leading in the race.Well, we have to wait see who that lucky producer is!
Many got wondered after realizing the news aof course there was a big reason begind the channels move to shell huge price on the satellite rights.
As per the agreement between makers and TV channel , Jaya TV can telecast the film after 100 days of its run. If the film can put up the expected run at the Box Office, it can be aired on television even beforehand.Moreover if any other regional channels wants to telecast the film they need to buy the rights from Jaya TV
Many Telugu producers are vying for the film with fancy amounts. According to reports Ai makers are demanding about Rs. 35 crores for the rights. According to reports eminent production house PVP films are leading in the race.Well, we have to wait see who that lucky producer is!