If the latest reports are to be believed, OTT giant, ZEE has paid a whopping amount of Rs 350 crores for the theatrical and non theatrical rights of Ram Charan and Shankar's RC15.
It is being reported that ZEE has paid the said amount for the negative rights of RC15 and now, they own the negative rights of the Ram Charan starrer. Bollywood media portals are reporting the same now.
If this speculation is true, it could well mean that the makers of RC15 have struck one of the biggest deals in Indian cinema for the negative rights of the film.
If that is the case, ZEE5 will hold the post theatrical digital streaming rights of RC15 which could help the platform in expanding its footprint in the twin Telugu states.
RC15 is still under production phase and it is crazy to hear that the project has fetched over Rs 350 crores already. But the same is yet to be officially confirmed though.
It is being reported that ZEE has paid the said amount for the negative rights of RC15 and now, they own the negative rights of the Ram Charan starrer. Bollywood media portals are reporting the same now.
If this speculation is true, it could well mean that the makers of RC15 have struck one of the biggest deals in Indian cinema for the negative rights of the film.
If that is the case, ZEE5 will hold the post theatrical digital streaming rights of RC15 which could help the platform in expanding its footprint in the twin Telugu states.
RC15 is still under production phase and it is crazy to hear that the project has fetched over Rs 350 crores already. But the same is yet to be officially confirmed though.