'Devara' Team Going Bollywood Style With Promotions!

While 'Devara' is definitely one of the most-awaited films, a strong promotional strategy is required to get huge openings across the nation. With the movie releasing on 27th September, the team is promoting the film on a grand scale. While the songs have provided a decent platform for the film, extensive promotions are needed to attract the audience in the Hindi belt.

The trailer was launched in Mumbai and Karan Johan interviewed NTR which created more buzz. Sandeep Reddy Vanga with NTR, Janhvi Kapoor, Saif Ali Khan and Koratala Siva is already out now. Alia Bhatt too lent a helping hand to her 'RRR' co-star. With Janhvi being involved, the movie is getting good support from Karan Johar and his entourage.

There is a huge hype on this film and it is a guarantee that it will register good numbers on the first day. There are predictions that it might even cross the 100 crore mark on Day 1. Not many South heroes barring Prabhas managed to get huge collections in the North without Rajamouli's brand. Though the movie might end up with good collections, the opening day numbers are quite low.

Promotions are quite key and 'Devara' team is putting full efforts into it. NTR is even showing up on Kapil Sharma's show soon. Sources say that it is SS Karthikeya and his team who are taking care of 'Devara' promotions up North. The pre-release event will be held in Telugu states which is more than enough for movie lovers to flood the theatres. It is being planned on 22nd and the makers are going to be very busy till 27th September.