Nari Nari Naduma Murari OTT Date: Telugu Youth Protesting!

One of the successful films, this Sankranti season happened to be Nari Nari Naduma Murari, which has Sharwanand in the lead role. While the film is still running successful successfully in theatres, the latest communication is that it would be streaming on OTT on Amazon prime video from February 4.

The fact that the film would be releasing on OTT just three weeks after the release has started to create a discussion and debate of its own on social media.

The recent Telugu Sankranthi hit film Nari Nari Naduma Murari, which released in theatres on January 14, is now set to arrive on Amazon Prime Video on February 4. This means the film is coming to OTT just three weeks after its theatrical release, and this decision is not going down well with a section of the audience.

Many viewers are openly questioning whether such a short theatrical window is fair, especially for a film that performed well at the box office.

Some people are even saying they are glad they skipped watching it in theatres, knowing it would arrive on OTT so quickly. The general feeling is that only big budget star films are now worth watching in theatres, while mid range or family entertainers are being pushed to OTT too soon.

What has added to the frustration is the fact that Nari Nari Naduma Murari is still running successfully in several theatres. Despite decent footfalls and ongoing collections, the makers have gone ahead with the OTT release. This has led to criticism that such decisions discourage audiences from coming to theatres in the future.

People feel that frequent early OTT releases are one of the reasons why many films fail to get long theatrical runs these days. Audiences want theatres to be valued, especially when a film is doing well. Otherwise, the habit of waiting for OTT will only grow stronger.