Shruti Haasan’s Digital Detox Sparks Talk Before Coolie

Shruti Haasan, known for sharing gym sessions, music clips, and glam posts with her fans, surprised everyone by suddenly announcing a break from social media. She said she’ll stay quiet for a while and be back soon. This came just after she regained control of her hacked Instagram account. With her film Coolie nearing release, the timing has raised eyebrows.

Ranveer Singh made a similar move before Dhurandhar promotions, deleting all his posts. Many saw it as a smart publicity trick. Now, Shruti’s digital break is also being seen by some as a planned move to build curiosity before the film’s promotions.

These kinds of social media exits are becoming a trend in the film industry. Stars vanish for a bit, grab attention, and then return just in time to create buzz. Shruti might be following the same playbook.

Whether it’s a genuine break or a PR step, it’s doing the job. People are already talking about her absence, and when she returns, it may give Coolie an extra boost in the spotlight.