Back-to-Back Shockers For Talented Hero
Time and again, it is being proven in Tollywood that only content-driven and engaging narratives will work at the box office, but not promotional tactics and big claims in success-meets.;
Time and again, it is being proven in Tollywood that only content-driven and engaging narratives will work at the box office, but not promotional tactics and big claims in success-meets. Recently, two films have hit the marquee and some big claims were made about the collections, but the reality is a shocker.
He is a very popular hero in the Telugu film industry known for delivering comedy films with routine content, but doing big the box office. However, he has come up with his usual film on one side and another experimental film, that too with a short gap. Quite drastically, the trade circuits are saying that despite the huge number being posted by the producers in their promotional posters, the film actually collected pretty much less, and they have dented the hero's bankability factor.
Right now, even the OTT platforms are not ready to pay an exuberant amount for his upcoming movies, after looking at the performance of these two films. Though his next film is coming from a hit combination, these days OTT platforms are controlling the negotiation part quite tightly, so that the producers will not be able to squeeze out big monies. At the same time, if the film industry takes eight weeks OTT window resolution, then the OTT pay packet will come down more. That will be a big shocker for this hero, whose films have been largely running on OTT sale from sometime!