No doubt, almost all the critics and cine lovers ruled out Iddrammayilatho as a below average treat that beats straight on the head. But still, the collections are good and here comes the K&K factor responsible for keeping the flame alive.
Fact is that the combo of Puri Jagan and Allu Arjun delivered a bitter treat for Mega fans in this peak Summer season. However Iddarammayilatho is high on collections and analysts observed two factors behind this. Fights composed by Thailand based fight master Kecha are simply stunning and thrilling for audiences. Especialy the interval bang and other fights in second half show the beauty of a fight choreography, which can hold nerves of audiences. Another K in the flick is Katherine Tresa and her unwanted thunder thigh show in almost every scene is working wonder with front benchers.
While Bunny tried to hold intensity with his dances and Puri with his one liners partly, the Kecha and Katherine factor is simply minting money for now.
Fact is that the combo of Puri Jagan and Allu Arjun delivered a bitter treat for Mega fans in this peak Summer season. However Iddarammayilatho is high on collections and analysts observed two factors behind this. Fights composed by Thailand based fight master Kecha are simply stunning and thrilling for audiences. Especialy the interval bang and other fights in second half show the beauty of a fight choreography, which can hold nerves of audiences. Another K in the flick is Katherine Tresa and her unwanted thunder thigh show in almost every scene is working wonder with front benchers.
While Bunny tried to hold intensity with his dances and Puri with his one liners partly, the Kecha and Katherine factor is simply minting money for now.