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Telugu Stars Find a New Revenue Source in Multiplex Business

The opening created a lot of excitement among fans. Thousands of people gathered at Inorbit Mall to see their favourite star.

By:  Priya Chowdhary Nuthalapti   |   10 Aug 2026 11:44 AM IST
Telugu Stars Find a New Revenue Source in Multiplex Business
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The Telugu film industry is seeing a new trend among star heroes. Many popular actors are now investing in multiplex businesses. Instead of putting all their money into real estate or other businesses, stars are showing interest in businesses connected to cinema.

The latest example is Allu Arjun. The Allu family and Asian Cinemas have jointly launched the AAA Cinemas multiplex in Visakhapatnam. The multiplex has eight screens and was officially opened recently. Allu Arjun was in Mumbai for the shooting of his upcoming film, but he travelled to Vizag in a special flight to attend the launch event.

The opening created a lot of excitement among fans. Thousands of people gathered at Inorbit Mall to see their favourite star. The event was mainly focused on Allu Arjun, and his presence became the major attraction.

This trend started gaining attention after Mahesh Babu entered the multiplex business with AMB Cinemas in Gachibowli, Hyderabad. The success of the multiplex showed that cinema-related businesses can become an important source of income for film stars.

After Mahesh Babu, several other actors also started exploring this business. Ravi Teja is associated with AART Cinemas, while Vijay Deverakonda has invested in a multiplex in Mahbubnagar. Allu Cinemas has also become a popular choice for movie lovers in Hyderabad.

The new AAA Cinemas in Vizag is expected to become another major destination for moviegoers. There is also growing interest in multiplex projects in other cities. A new IMAX project in Hyderabad is expected to have several well-known names associated with it, including Mahesh Babu, Venkatesh and Rana.

The multiplex business offers stars both financial and professional satisfaction. Since audiences are slowly moving away from traditional single-screen theatres, multiplexes are becoming more important in the modern cinema business.

There have also been reports that Ram Charan and Jr NTR are interested in the multiplex business. However, there are no confirmed major plans from them at present.