Beauty Censored With U/A; Gears Up For Paid Premieres

Ankith Koyya of AAY and Maruthi Nagar Subrahmanyam fame is playing the lead role in the upcoming Telugu film Beauty. The film marks the debut of popular Internet personality Nilakhi Patra as the female lead. The makers released the film's trailer the other day and it opened to a positive response from everyone, generating a positive buzz on the whole.

Interestingly, the team also completed their censor formalities and it was awarded with U/A. The team was also praised by the censor board for making an honest attempt with solid entertainment. With the same confidence, the makers are now planning paid premieres in selected locations tomorrow.

With the film hitting the screens on the 19th of this month, the paid premieres are going to be held tomorrow evening at PVR Nexus in Hydeerabad, CMR Inox in Vizag, NVR Jaysam in Tirupathi, INOX Lepl in Vijayawada and Spice Cinemas in Nellore. In the recent times, Little Hearts also got benefited with the paid premieres. Team Beauty also wants to use the same strategy.

The trailer filled in positive buzz and another film, banking on the content is hitting the screens around the time when the audiences are flocking to theatres. The film has fair chance to become a big blockbuster.

Written and directed by Vardhan who earlier made Bhale Unnadu, the film is jointly bankrolled under the banners of Vanara Celluloids, Maruthi Team Product and Zee Studios, with Umesh Bansal and Adhidhala Vijaypal Reddy serving as producers. Vijai Bulganin is composing music for the film. SB Uddhav is the editor, and cinematography is by Sai Kumaar Daara.