Anupama Parameswaran�s Parada OTT Rights Sold Big

Parada, starring Anupama Parameswaran, has quietly made a strong move before even hitting screens. The film�s OTT rights have been picked up by Amazon Prime Video, and word is, the deal was closed early based on the strength of the content alone. That says something about the kind of story this film is trying to tell.

Directed by Cinema Bandi�s Praveen Kandregula, Parada is set in a backdrop not often seen in Telugu films, villages and traditions from high-altitude areas like Himachal Pradesh. The teaser hints at something raw and grounded. The setting feels fresh, and Anupama�s presence adds some weight to it.

Joining her are Darshana Rajendran and Sangeetha, both playing roles that are said to be important to the story. From what�s being heard, this isn�t just another heroine-driven film it�s more of a layered drama. The music, handled by Gopi Sundar, is expected to match the mood and setting closely.

There�s no major noise or PR storm around Parada, but locking in a deal with Prime Video this early does make people take notice. It�s now up to the film to back that confidence when it finally releases.