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A 'Positive' Promotional Campaign For DJ!
By: Tupaki Desk | 26 Jun 2017 7:31 AM GMT
These days, whatever is your film and product might be, the first thing you should look to do is good promotion. How well you take your movie into public that much they react to it. Allu Arjun is following same for his movies and he continues to do that for Duvvada Jagannadam too.
If you keenly observe, Allu Arjun's movies he has been quite active when it comes to promoting his movies, pre and post release from his first movie. In fact, it is that strategy that helped him take his movies to the next level.
His Race Gurram, started with a divide talk and ended up being a blockbuster in his career. Even his Son of Satyamurthy, did not receive positive feedback and in fact it was highly panned by critics, still the movie ended up collecting above 50 crores. For Sarrainodu, there was flop to disaster talk on the first day but the movie ended up becoming a big blockbuster for Allu Arjun.
For all these movies, Allu Arjun promoted the movie even after release and when he knew there is a divide talk or mixed response, he normally sees that the positive side gets more attention and release some fun interviews and interactions in the media, to let audience know that his movie has been released and going strong at the box office.
The same strategy is being applied here too. Duvvada Jagannadam received mixed response from the audience and the production team has started promoting it even aggressively. From, Wednesday, the movie will not have even the EID holiday advantage, so the movie team planned a 'Thank You' meet on Monday to thank the audience for giving such a grand opening.
Well, once again Allu Arjun could end up changing the fate of his movie as the collections are strong for noon shows on Monday too. But the key will be Wednesday, and if the collections are steady on Wednesday and Thursday as well, with expected and acceptable drops, then we have to say, DJ is another 'hit' for Allu Arjun, who is on a enviable success streak!
If you keenly observe, Allu Arjun's movies he has been quite active when it comes to promoting his movies, pre and post release from his first movie. In fact, it is that strategy that helped him take his movies to the next level.
His Race Gurram, started with a divide talk and ended up being a blockbuster in his career. Even his Son of Satyamurthy, did not receive positive feedback and in fact it was highly panned by critics, still the movie ended up collecting above 50 crores. For Sarrainodu, there was flop to disaster talk on the first day but the movie ended up becoming a big blockbuster for Allu Arjun.
For all these movies, Allu Arjun promoted the movie even after release and when he knew there is a divide talk or mixed response, he normally sees that the positive side gets more attention and release some fun interviews and interactions in the media, to let audience know that his movie has been released and going strong at the box office.
The same strategy is being applied here too. Duvvada Jagannadam received mixed response from the audience and the production team has started promoting it even aggressively. From, Wednesday, the movie will not have even the EID holiday advantage, so the movie team planned a 'Thank You' meet on Monday to thank the audience for giving such a grand opening.
Well, once again Allu Arjun could end up changing the fate of his movie as the collections are strong for noon shows on Monday too. But the key will be Wednesday, and if the collections are steady on Wednesday and Thursday as well, with expected and acceptable drops, then we have to say, DJ is another 'hit' for Allu Arjun, who is on a enviable success streak!
