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Buyers lost faith in Acharya?
By: Tupaki Desk | 31 March 2022 2:35 PM GMT
Acharya starring Megastar Chiranjeevi, Ram Charan and Pooja Hegde along with Sangeetha, Kajal Agarwal is releasing by the end of April.
RRR has given a huge bump to the business in Telugu states and Ram Charan will be riding high on the success. People would be willing to watch Chiranjeevi and Charan in one frame for sure.
Koratala Siva never delivered a flop and that will also help in bringing audiences to the theatres during the opening weekend. But buyers who have invested high amounts are approaching producers to give them discount in the fixed amounts.
Normally, a producer after investing in the film and completing it, invites distributors, buyers and exhibitors to buy the theatrical, digital, broadcast rights.
Theatrical rights are never fixed as the amount depend on the potential of the combination while non-theatrical rights are amounted looking at the craze for the project, stars involved. For non-theatrical rights, a producer can demand fixed amounts but for theatrical rights he or she goes for highest bidders after expressing their wish amount.
Whoever exceeds or comes to close to it, gets the distribution and exhibition rights for that particular area. There will be buyers who buy the rights for an amount and then sell to the local distributors for profit.
Now, these buyers who have already paid heavy advances to Matinee Entertainment, are asking for discounts. According to reports, they want producers to consider the non-profitable business model that existed until recently and give some percentage of discount in the amount agreed upon.
Well, the discussions are going on and producers might come up with an amicable solution like RRR producer. Even RRR producer exempted GST amounts.
But buyers asking such discount is giving rise to a new topic of discussion, are these buyers thinking that Ram Charan might deliver a flop after RRR kind of success? Rajamouli heroes had to go through flops after their successful film. Is that sentiment also behind the demand or request to give them discounts?
RRR has given a huge bump to the business in Telugu states and Ram Charan will be riding high on the success. People would be willing to watch Chiranjeevi and Charan in one frame for sure.
Koratala Siva never delivered a flop and that will also help in bringing audiences to the theatres during the opening weekend. But buyers who have invested high amounts are approaching producers to give them discount in the fixed amounts.
Normally, a producer after investing in the film and completing it, invites distributors, buyers and exhibitors to buy the theatrical, digital, broadcast rights.
Theatrical rights are never fixed as the amount depend on the potential of the combination while non-theatrical rights are amounted looking at the craze for the project, stars involved. For non-theatrical rights, a producer can demand fixed amounts but for theatrical rights he or she goes for highest bidders after expressing their wish amount.
Whoever exceeds or comes to close to it, gets the distribution and exhibition rights for that particular area. There will be buyers who buy the rights for an amount and then sell to the local distributors for profit.
Now, these buyers who have already paid heavy advances to Matinee Entertainment, are asking for discounts. According to reports, they want producers to consider the non-profitable business model that existed until recently and give some percentage of discount in the amount agreed upon.
Well, the discussions are going on and producers might come up with an amicable solution like RRR producer. Even RRR producer exempted GST amounts.
But buyers asking such discount is giving rise to a new topic of discussion, are these buyers thinking that Ram Charan might deliver a flop after RRR kind of success? Rajamouli heroes had to go through flops after their successful film. Is that sentiment also behind the demand or request to give them discounts?
