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How Dil Raju earned Profit from Loss?

By:  Tupaki Desk   |   1 Dec 2016 5:32 AM GMT
How Dil Raju earned Profit from Loss?
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Tamil Heroes are focusing on expanding their market by dubbing their movies into Telugu. Siva Karthikeyan is the new entrant to this category. After some solid hits in Kollywood, He began concentrating on the Telugu States as there is huge scope here.

Siva Karthikeyan choose Dil Raju for smooth sailing. Actually, Dil Raju didn't but Telugu Theatrical Rights of 'Remo' but took part in the promotions as if he was releasing the movie.

Tamil Producer RD Raja who takes care of Siva Karthikeyan's call sheets struct a deal with Dil Raju for marketing 'Remo'. As part of the deal, The Tamil Hero would use Dil Raju's banner for publicity. Siva Karthikeyan has spent Rs 2 crore for the promotional campaign.

Though he didn't invest a single penny, Dil Raju was paid a fancy price for using Sri Venkateswara Creations. In that way, The Top Producer made profit even in loss as 'Remo' Telugu version wasn't successful.