Begin typing your search above and press return to search.

Is Every OTT Release A Hit?

By:  Tupaki Desk   |   17 Aug 2020 8:19 AM GMT
Is Every OTT Release A Hit?
X
With the theatres shut down from the past few months, the OTT platforms and their markets have grown rapidly. People are finding it as the biggest source of entertainment nowadays as they are getting a chance to witness a lot of different films from different genres.

But the big question is, how to determine the verdict of these OTT releases? When you release a film in theatres, you can know the result through the collections. There are some films which become a commercial hit despite bad talk. The amount of money it collected is directly proportional to the range of its success as per experts.

But that is not the case with the OTT releases. Producers sell their movies to OTT platforms for decent profits. This suggests that there is no loss for movie makers. On this basis, every film is a success irrespective of its talk. Since the online streaming sites don't reveal the details of viewership, no one knows how many people watched it. But people say that it will be good for people to know about the film's verdict. Hope the OTT platforms give out the statistics for their releases in the coming days.