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OMG: PVP invested Rs 60 crore on it!

By:  Tupaki Desk   |   18 Aug 2016 12:58 PM GMT
OMG: PVP invested Rs 60 crore on it!
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Param V Potluri is one passionate Producer who always came forward to made films based on novel subjects. Even though films such as Varna, Size Zero & Brahmotsavam hurt him badly, Films such as Viswaroopam, Kshanam and Oopiri earned him a good reputation.

For Karthi starrer 'Kashmora', PVP dared to allot a mammoth budget of Rs 60 crore. Of course, The first look posters were sensational. 3D Face Scanning & 360 Degree Omni Directional Camera Technology has been used for the first time in India. Karthi does a triple role. Hotshot Heroines Nayantara and Sri Divya fill the glamour slots. But, Were these factors enough to recover the massive investment?

Trade Pundits say, PVP has take a huge risk by taking up an unconventional subject like 'Kashmora'. Karthi have a market of around Rs 40 crore if included Telugu & Malayalam versions. Producer need to recover the balance from the sale of Satellite Rights.