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Innovative Promotions For Twins film

By:  Tupaki Desk   |   30 Jun 2017 5:11 PM GMT
Innovative Promotions For Twins film
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Sometimes, promotions of a film assumes more significance than the actual making of the film. Even if a movie is really good it won't do well at the box office, if filmmakers do not carry out solid promotions. Bollywood is way ahead of Tollywood in this aspect. The way Shah Rukh Khan, Aamir Khan promote their films is really interesting.

Shah Rukh's upcoming film is 'Jab Harry Met Sejal'. Sejal is the name of the heroine. So, they have listed the city which has more number of girls having the name of 'Sejal'.. and they went to that particular place to release 'Radha' single in the movie. This promotional technique has worked well as the movie got huge publicity in the North. Similarly, another Bollywood hero is coming up with a different promotional technique.

Varun Dhawan's upcoming film is 'Judwaa 2'. The makers are planning to release the trailer of this film in the hands of real life twins as Varun is playing the dual role as twins in the film. It is a sequel to the super hit film 'Judwaa'(1997) starring Salman Khan.. which is a remake of Telugu super hit film 'Hello Brother'.

Jacqueline Fernandez, Taapsee are the heroines of 'Judwaa 2'. David Dhawan is the director. 'Judwaa 2' is hitting the screens on September 29.