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Is Rentrack needed in Tollywood?
By: Tupaki Desk | 10 Oct 2017 9:15 AM GMTRentrack is a famous box-office tracking company which is used in countries like America, Europe, etc. It is very famous in Hollywood which shows the exact collections at the box office. As it has tie-ups with every theatre, every ticket that gold sold is recorded in the software which adds up to form the total collections. There won't be the slightest scope to boast about higher collections. The demand for such tracking system is increasing in Tollywood too.
Not only the audience but also the industry people are requesting to introduce such tracker. The primary driving factor of this demand is the growth in fake figures. To satisfy the fans or to create hype about the movie, some makers are claiming large collections despite the negative talk. Though the film became a disaster on the first day itself, they are releasing the posters saying Rs. 100 crores collections which are creating disputes among the audience. If Rentack is introduced at the Telugu box office too, it can put an end to the fake numbers and reflect the reality to the audience.
On the other hand, based on the previous collections the pre-release business can take place. No producers can fool the heroes with fake collections, and this will entirely cease the culture of bogus numbers.
Not only the audience but also the industry people are requesting to introduce such tracker. The primary driving factor of this demand is the growth in fake figures. To satisfy the fans or to create hype about the movie, some makers are claiming large collections despite the negative talk. Though the film became a disaster on the first day itself, they are releasing the posters saying Rs. 100 crores collections which are creating disputes among the audience. If Rentack is introduced at the Telugu box office too, it can put an end to the fake numbers and reflect the reality to the audience.
On the other hand, based on the previous collections the pre-release business can take place. No producers can fool the heroes with fake collections, and this will entirely cease the culture of bogus numbers.