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Surya's Market in Tollywood crashed
By: Tupaki Desk | 26 Nov 2017 10:30 AM GMT
Suriya became a most preferred Tamil Hero for Telugu Movie Buffs after Rajinikanth with the stupendous success of 'Ghajini' & 'Yamudu'. Telugus have always admired his versatility and humility. At one point, He used to command a market of Rs 20 crore in Telugu States & Telugu theatrical rights were part of his remuneration.
However, The situation isn't good enough in the recent years due to successive flops. Films such as 'Singham 2', 'Mass', '24' and 'S3' haven't fetched profits to the buyers in Andhra & Nizam. This resulted in a drastic drop in the market of Suriya.
Geetha Arts and UV Creations have jointly bagged the Telugu theatrical rights of Suriya and Keerthy Suresh-starrer 'Thaana Serndha Koottam' for Rs 10 crore. Even lack of 'Singham' branding & Popular Director resulted in the low price. If Suriya doesn't score a hit at least now, His market will get reduced further & that's not gonna please his Telugu Fans.
However, The situation isn't good enough in the recent years due to successive flops. Films such as 'Singham 2', 'Mass', '24' and 'S3' haven't fetched profits to the buyers in Andhra & Nizam. This resulted in a drastic drop in the market of Suriya.
Geetha Arts and UV Creations have jointly bagged the Telugu theatrical rights of Suriya and Keerthy Suresh-starrer 'Thaana Serndha Koottam' for Rs 10 crore. Even lack of 'Singham' branding & Popular Director resulted in the low price. If Suriya doesn't score a hit at least now, His market will get reduced further & that's not gonna please his Telugu Fans.
