Drishyam 3 Telugu Release Goes Almost Unnoticed

The much-awaited movie Drishyam 3 starring Mohanlal is finally releasing tomorrow. The film has created huge excitement in Kerala, especially among Malayalam movie lovers. However, the situation looks very different in Telugu and other languages where the film is also releasing.

Even though the Drishyam franchise has a massive fan base across India, the third part has not created strong hype outside Malayalam audiences. In Telugu states, many people are still unaware that the movie is releasing in theatres. This has surprised movie fans because the earlier films were loved by audiences from all regions.

One of the main reasons behind the weak buzz is the lack of proper promotions. The makers released the Telugu trailer, but after that there were very few promotional activities. Usually, big films conduct interviews, events, media interactions, and social media campaigns before release. But in the case of Drishyam 3, such promotions were almost missing.

Because of this silent release strategy, advance bookings for the Telugu version are reportedly very low. Urban audiences and movie lovers who closely follow cinema updates know about the film, but rural audiences have very little awareness.

Industry experts feel that stronger promotions could have helped the film reach a wider audience before release.

Despite the weak pre-release response, many still believe the film can perform well after release if the content connects with viewers. The Drishyam series is known for its gripping suspense, emotional scenes, and clever storytelling. Positive word-of-mouth played a big role in the success of the previous films, and the makers may be expecting the same this time too.

The movie is directed by Jeethu Joseph, who successfully handled the earlier parts of the franchise. Reports also suggest that he has bigger plans to expand the Drishyam universe in the future.

Now, all eyes are on the audience response after release. Fans are waiting to see whether strong reviews and public talk can help Drishyam 3 overcome its weak promotional start in Telugu markets.