Hyderabad Gets a Major Upgrade as AMB Cinemas Brings IMAX Experience

AMB Cinemas, one of South India's leading premium multiplex chains, is preparing to introduce the only IMAX screen in the Telugu-speaking states. The new IMAX auditorium will be part of the upcoming AMB Classic Victory multiplex in Hyderabad, offering movie lovers a world-class cinematic experience.

AMB Cinemas is a successful partnership between popular actor Mahesh Babu and the Asian Group, led by Suniel Narang and Bharat Narang. Over the years, the brand has earned a strong reputation for providing advanced movie-viewing technologies and high-quality entertainment experiences.

The multiplex chain has consistently focused on bringing international cinema standards to Indian audiences. It previously introduced South India's first Dolby Cinema screen and was among the first in Hyderabad to offer HDR by Barco technology. These innovations have helped AMB Cinemas become one of the most preferred destinations for movie enthusiasts.

Continuing its commitment to innovation, the Asian Group is now joining hands with Mahesh Babu, Venkatesh Daggubati, and Rana Daggubati to establish the region's only IMAX screen. The addition of IMAX technology is expected to deliver enhanced picture quality, immersive sound, and a larger-than-life viewing experience for audiences.

The new multiplex, AMB Classic Victory, is being developed at the historic location of the famous Sudarshan 70mm Theatre. The venue holds a special place in the hearts of Telugu cinema fans and has witnessed several memorable moments in the history of the film industry. By transforming this iconic location into a modern entertainment destination, the developers aim to preserve its legacy while introducing the latest advancements in cinema technology.

The launch of AMB Classic Victory marks an important milestone for movie exhibition in Hyderabad. It combines the nostalgia of a legendary theatre with modern facilities designed for today's audiences. Cinema lovers can look forward to enjoying blockbuster films in a premium environment equipped with cutting-edge technology.

The multiplex is expected to open soon and is likely to become a major attraction for film fans across Hyderabad and the Telugu states. With the arrival of the IMAX screen, audiences will have access to a truly immersive and world-class movie experience closer to home.