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Brands make a beeline to sign PV Sindhu
By: Tupaki Desk | 26 Aug 2016 2:57 PM GMT
PV Sindhu is just one of the promising Badminton Players in India until few days ago. Playing the Final of Rio Olympic Women's Singles and winning a Silver Medal made her huge star overnight. Badminton Associations, State Governments, Businessmen & several Individuals have already announced crores of cash reward and properties to her.
Now, Leading Brands were competing to sign PV Sindhu as the face of their products. The brand value of the Ace Shuttler has grown multi-fold with her Olympic feat.
Baseline Ventures, the firm which is taking care of PV Sindhu's endorsements, isn't in a hurry to sign new deals as it expects the brand value of the Shuttler to rise further in the near future.
R Ramakrishnan who happens to be the Director of Baseline Ventures told, 'PV Sindhu signed two pan-India brands even before she went to Rio. We couldn't make an official announcement then as she is busy preparing for the tourney'.
Now, Leading Brands were competing to sign PV Sindhu as the face of their products. The brand value of the Ace Shuttler has grown multi-fold with her Olympic feat.
Baseline Ventures, the firm which is taking care of PV Sindhu's endorsements, isn't in a hurry to sign new deals as it expects the brand value of the Shuttler to rise further in the near future.
R Ramakrishnan who happens to be the Director of Baseline Ventures told, 'PV Sindhu signed two pan-India brands even before she went to Rio. We couldn't make an official announcement then as she is busy preparing for the tourney'.
