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One Producers new tactics: Distributors in a fix!
By: Tupaki Desk | 29 Nov 2013 12:12 PM GMT
We all knew that Mahesh Babu's '1 - Nenokkadine' has crossed the estimated budget by a big margin. Now, the makers are scouting new ways to cover up the huge losses.
If the sources are to be believed, Producers are assuring to the distributors that they would be given the theatrical rights of their other productions 'Legend' and 'Aagadu' too if they acquire 'One'. This is a move to effectively fight the battle against 'Yevadu' which is also aimed for Pongal release.
Distributors are in a fix at present because producers have quoted exorbitant prices for all the territories. 'One' have to be a smash hit to recover their investments and a blockbuster to fetch profits. As of now, only Uttarandhra and Guntur rights have been sold out. The position of other territories is not yet known. Producers are also planning for a direct release in the areas where distributors were reluctant to offer record prices and that shows the confidence of the makers in their product. Hopefully, 'One' continues the success story of Superstar!
If the sources are to be believed, Producers are assuring to the distributors that they would be given the theatrical rights of their other productions 'Legend' and 'Aagadu' too if they acquire 'One'. This is a move to effectively fight the battle against 'Yevadu' which is also aimed for Pongal release.
Distributors are in a fix at present because producers have quoted exorbitant prices for all the territories. 'One' have to be a smash hit to recover their investments and a blockbuster to fetch profits. As of now, only Uttarandhra and Guntur rights have been sold out. The position of other territories is not yet known. Producers are also planning for a direct release in the areas where distributors were reluctant to offer record prices and that shows the confidence of the makers in their product. Hopefully, 'One' continues the success story of Superstar!
