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Shekhar Kammula in a new Avatar

By:  Tupaki Desk   |   6 Jan 2013 11:30 AM GMT
Shekhar Kammula in a new Avatar
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The Tollywood well-known director Shekhar Kammula is now in Social activist avatar. He has stepped into the bandwagon of protesters, who fight for the justice for the victim. The 'Leader' maker from his side, is ready to lead the Social consciousness campaign on Delhi Gang-Rape incident. The filmmaker has launched 'I Care, I React' social awareness program.

The director has launched his campaign online and opened a face book page to invite likeminded people to get the momentum for the campaign. He is also distributing the badges titled 'I Care, I React' to keep the people attention on the issue.

'The objective of the campaign is to educate the people to protest in their own capacity and their own spaces' Shekhar said. He also visited a few corporate companies to discuss the issue. His main aim is propagate the campaign to door-to-door, to corporate companies, to Schools, to Banks and many places to sensitize the people on larger scale. The modest director Shekhar Kammula's social consciousness campaign on Delhi Gang-Rape incident is the first from Tollywood.