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The Whatsapp Message That Every Media House Is Afraid Of
By: Tupaki Desk | 2 Feb 2019 4:27 AM GMT
Every media house in Telugu states dreads this whatsapp message. As soon as Chandrababu Naidu begins to speak on any platform, the message comes to the media house's editorial team to take the live. If the media house does not take the live of Chandrababu still, another call comes asking them to go live with Babu's bluster.
What if the media house persists with the regular programme? The advertisement blitz from the TDP Government in AP stops. What more, the pending bills do not get cleared. The media houses, which live off the advertisements, cannot afford to antagonise Chandrababu Naidu and immediately switch over to Babu's speech.
Chandrababu is maintaining a special media monitoring group at Amaravati, which keep a tab on the content of the TV channels. One of their prime jobs is to see if the media houses are airing Chandrababu's speeches live. Only such TV channels will get TDP government's advertisements. This system works so effectively that every media house takes his live without fail. Chandrababu's media team sends daily reports of who gave live for how long. The fear is so much that no channel wants to be in the bad books of the leader.
What if the media house persists with the regular programme? The advertisement blitz from the TDP Government in AP stops. What more, the pending bills do not get cleared. The media houses, which live off the advertisements, cannot afford to antagonise Chandrababu Naidu and immediately switch over to Babu's speech.
Chandrababu is maintaining a special media monitoring group at Amaravati, which keep a tab on the content of the TV channels. One of their prime jobs is to see if the media houses are airing Chandrababu's speeches live. Only such TV channels will get TDP government's advertisements. This system works so effectively that every media house takes his live without fail. Chandrababu's media team sends daily reports of who gave live for how long. The fear is so much that no channel wants to be in the bad books of the leader.
