It’s Official: Dream 11 No Longer Sponsoring India

It is already known that the government of India has imposed a ban on gaming application applications that involve money trading. This has shown direct effect on Dream11 company, which has been the sponsor for the Indian cricket team for a long time.

In a major development, the Board of Control for Cricket in India (BCCI) has officially ended its association with fantasy sports company Dream11.

The BCCI has also made it clear that it will not enter into agreements with such organizations in the future. This decision has created a strong buzz in cricket and business circles, as Dream11 has been one of the most visible brands connected with Indian cricket in recent years.

Dream11 has previously held title sponsorship rights for the Indian Premier League (IPL) and was also associated with various cricketing events. Its aggressive marketing campaigns made it a household name among cricket fans.

However, the BCCI’s latest move signals a change in its sponsorship strategy and a step away from fantasy gaming platforms.

While the board has not given detailed reasons for the decision, industry experts believe it could be due to regulatory concerns, brand positioning, and a desire to align with partners that fit the board’s long-term vision. The move also reflects a cautious approach towards gaming and betting-related companies.