E-commerce Giant Faces Trouble For Ayodhya Temple Prasad!

Only one day left for the auspicious occasion of the temple inauguration in Ayodhya. The temple city is gearing up for the big eve. Massive arrangements were made for the occasion and guests from various fields have been invited already. The temple fever had gripped the country.

When there is a big fever across the nation, fraudsters are trying to cash on this and cheat the people. Recently it was found that fraudsters are sending APK messages saying that they would get special darshan in the temple. The authorities urged people to be cautious about this and stay alert.

Now another shocking thing came to light. Sweets were put up for sale on an e-commerce giant in the name of 'Shri Ram Mandir Ayodhya Prasad'. The temple is yet to be inaugurated and despite this, the sweets were listed as prasadam.

The issue went to the notice of the Central Consumer Protection Authority (CCPA) and it swung into action. The Consumer body served notices to the Amazon platform seeking a response. The giant was given seven days to give a response.

In the notice, the body said that making such claims is nothing but false representation and it will mislead the consumers. Having said that the e-commerce giant was directed to come up with an explanation. Amazon also called for an inquiry.

In response, the Amazon platform removed the sweets from selling and said that they were removed from the platform and that an action was initiated to look into this to see how this happened.

The Ministry of Consumer Affairs, Food & Public Distribution released a press release on this and said that a notice was issued to Amazon. The products and the links were also mentioned in the release. The release also says that such false claims will influence the consumers to buy the products.

"Enabling the sale of food products online that make false representations misleads consumers regarding the genuine characteristics of the product. Such practice falsely influences consumers to make purchase decisions they might not have otherwise taken, had the accurate attributes of the product been mentioned," the release says.