Telugu Cinema, these days has been going though a huge descendance with the footfalls reducing week by week. No film is able to stay more than a weekend and the hit/flop status is confirmed by first Monday for any film.
Except for Majili, Maharshi none were able to make a profit while Nani's Jersey became a hit with critics. After first weekend, Chitralahari and Kanchana-3 slipped out of audiences radar. For summer season these films could rake in some collections and Sankranthi season also saw huge losses for TFI.
Now, the distributors are looking to release any film and every film to feed theaters during the weekend.
This weekend we will see six films and all those films have no huge buzz. First Rank Raju, Mallesham and Agent Sai Sreenivas Athreya have decent promotions going in and the makers are expecting a strong debut for each one.
First Rank Raju seems to be concentrating on adult comedy accepts while critics are keen on Agent Sai Srinivas Athreya. Mallesham team is getting a good buzz from people who saw It already as Suresh Productions is releasing it.
Manchu Vishnu's Voter, Special and Stuartpuram are also releasing to make it a crowded weekend. But these three have no promotions and no buzz at all.
Can this weekend make bigger noise than the others? TFI would be hoping at least for a decent hit to keep enter July with more confidence.