Deepika Padukone, Shahid Kapoor and Ranveer Singh are playing the leads in the movie, Padmavathi. The movie has a huge hype due to the successes of Bajirao Mastani and Ram Leela, domestically. The movies have made more than 100 crores at the box office and this time, director Sanjay Leela Bhashali, decided to push the envelope in the form of VFX and story telling.
The movie recently closed a huge deal with Amazon Prime, for digital content rights. The website has paid close to 25 crores to the makers. This is a record breaking number and no other movie has received such a huge deal before. Also, the theatrical rights are also getting bigger and bigger. The makers are looking at a total of 200 crores worth deals to close for different areas.
Rajputana's warnings to the makers and actors have added to the publicity of the movie and recently, even few BJP members have started commenting in the film, as they thought it is depicting the history in a wrong manner by adding unnecessary fiction to the original story of Rani Padmini. The movie has gained huge publicity Internationally too as Paramount decided to distribute it in many countries. Release date of the movie is locked for 1st December and the actors are promoting it Non-stop.