Megapowerstar Ramcharan is increasing his market with each movie. After the tremendous hit of his 'Rangasthalam', Cherry is all set to come up with an action entertainer 'Vinaya Vidheya Rama' under the direction of mass director Boyapati Srinu.
Though the title is class, the teaser of the film has hinted that the movie is going to have Boyapati mark action sequences and all the commercial elements. Now, the film is making big pre-release business all over the nation. Just with the Hindi dubbing and satellite rights, the film has bagged 22 crores. On the other hand, the Nizam deal is closed for 24 crores. There is a talk that the movie has made a business of 10 crores in the Godavari district and also made 5.6 crores deal in West Godavari.
Earlier, 'Rangasthalam' was sold for 4.2 crores in West Godavari and the film made 6.35 crores share. So, the distributors are expecting that 'Vinaya Vidheya Rama' is also going to create the same magic at the box office. As 'Rangasthalam' raked big numbers in Guntur, the demand for 'VVR' also got increased. A distributor named Jayaram reportedly paid 1.6 crores for C and D areas.
The pre-release business has sure increased the expectations of the audience and also gave confidence to the movie unit. The film is slated to hit the screens for Sankranthi next year and is going to compete with Venky-Varun's 'F2', Rajnikanth's 'Petta', NTR biopic and Ajith's 'Viswasam'.