Nagarjuna Akkineni, decided to concentrate on sequels to his previous hit movies. He is reportedly doing 3 sequels now.
First one launched on 25th March and it is a sequel or inspired movie that continues the tone of Manmadhudu. The 2002 release is marked as a classic in romantic comedies.
After 17 years, Manmadhudu-2 is started with Rakul Preet Singh as the lead heroine. She is doing a funky and fun girl of today's generation, it seems.
Nag might continue the characterisation of a women hater while he is extremely attractive to them. Most of the shoot will be completed in one big 45 to 55 day schedule in Europe, it seems.
The budget of the film is said to be 22-25 crores which is bigger than a normal Nag film. His market is definitely close to 30 crores if a movie is a hit and close to 20 crores if it is an average to above average.
His biggest grosser till date, is Soggade Chinni Nayana that collected 52 crores in share, reportedly for a budget of 15 crores. Well, after Officer kind of a performance at box office, it is hard to imagine Nag taking 20 crores risk, but apparently, he is.
Anandi Arts is also producing the movie with Annapurna Studios. After this, he will star as Rudra in Raju Gari Gadhi -3 and Soggade sequel, Bangarraju with Naga Chaitanya, it seems.