NBK 108's Big Payoff from Digital Rights

Sat Apr 01 2023 18:59:40 GMT+0530 (India Standard Time)

The much-awaited film NBK 108, featuring Balayya, Kajal, and Srileela and directed by Anil Ravipudi, has been making headlines for some time now. The movie's star-studded cast and the inclusion of the renowned director Anil Ravipudi has created a buzz among the audience.

Recently, Amazon Prime bought the film's digital rights for a whopping 36 crores, indicating the high expectations the movie has set for itself. Although the movie's other business aspects, such as satellite rights, Hindi dubbing, and audio, have not been finalized yet, the film's budget is expected to exceed 100 crores.

With such an extravagant budget, the movie will need to earn at least 60 to 70 crores from non-theatre sources to reduce the burden on theatre earnings. The film is set to release on either October 19 or 21 and is anticipated to be a box office success.

The film's massive sets and the director's vision require a significant budget, but it is expected to be a visual spectacle. Given the success of previous films, NBK 108 has high expectations to meet.