New 'Technical' problem for Tollywood

Tue Jan 18 2022 11:50:25 GMT+0530 (IST)

In a strange occurrence of sorts, Tollywood is now struggling due to a technical issue that is affecting a whole lot of Telugu films. It all started off with Radhe Shyam. The first song from the film's audio album, Ee Raathale was not unveiled on time, much to the dismay of fans and followers. The makers then released the song several hours later, saying there was technical issue initially.

Then, a similar scenario repeated with Gopichand's Pakka Commercial. The makers delayed the release date announcement by a few hours. Even after they released the posters with the release date imprinted on them, these social media posts were later deleted. The makers cited technical issues as the reason behind the same.

Now, the makers of Sudheer Babu's next, Aa Ammayi Gurinchi Meeku Cheppali are citing the 'technical issue' reason for the delay in the arrival of the first glimpse of the film. The glimpse was supposed to be unveiled yesterday but that did not happen.

Incidentally, even Mythri Movie Makers, who are bankrolling Sarkaru Vaari Paata did not drop any official update on the film, as they promised to do so during the Sankranthi season. They cited the techinical complication reason again.

Well, it is unclear if many major production houses are actually facing some sort of technical issue or if they are simply using it as a reason to delay the updates.