The lack of film releases and theatres shut down really helped the television and OTT business. They are getting viewership more than ever and even some of the mediocre movies like 'Vinaya Vidheya Rama' are getting good ratings.
'Sarileru Neekevvaru' which was released during the Snakranti season was a big hit and collected good money at the box-office. It earned the highest numbers in both Mahesh Babu and director Anil Ravipudi's careers.
When it was first premiered on television for the first time, it created a huge record by getting the highest TRP ratings. This entertainer was telecasted for the second time recently and it got a whopping 17.4 TRP ratings which is very huge.
Dulquer Salman's 'Kanulu Kanulanu Dochayante' which was premiered at the same time got 7.1 TRP's which is a pretty good number considering its cast. Looks like the audience are really craving for entertainment during these crisis times and watching everything on the television and OTT platforms.